MARK5814 Digital Marketing (UNSW Sydney): rated 5.0/5 overall across 2 reviews collected on UNSW Wall.
MARK5814 is a UNSW Sydney course taught by the UNSW Business School in School of Marketing. This page brings together its handbook details and what UNSW students say about it.
Review data updated 2026-10-24.
Chinese title: 数字营销
Type: Postgraduate course
Credit points: 6
Subject area: School of Marketing
Faculty: UNSW Business School
Level: Postgraduate Level 5
Handbook year: 2026
Marketers make considerable use of interactive digital technologies: the Internet, interactive TV, SMS communications, electronic kiosks, etc. They do so to achieve a variety of goals: information provision, advertising and promotion, building customer profiles, direct and interactive communications, placing goods with customers through virtual stores, and working with customers to develop innovative new products and services.
MARK5814 has 2 scored reviews: overall 5.0/5 · usefulness 5.0 (all out of 5; higher difficulty means harder).
Sources: 2 StudentVIP reviews (average 5.0 stars).
The course panel on UNSW Wall shows every review and discussion in full.
Q: Is MARK5814 worth taking?
A: Averaged over 2 reviews: usefulness 5.0/5, overall 5.0/5. Only a few reviews so far, so treat this as a rough guide.
Q: Which faculty teaches MARK5814, and when is it offered?
A: MARK5814 is taught by the UNSW Business School. Check the official handbook for the current year.
UNSW Wall is an independent student community and is not affiliated with UNSW Sydney.