MARK2052 Marketing Research (UNSW Sydney): rated 3.6/5 overall across 11 reviews collected on UNSW Wall.
MARK2052 is a UNSW Sydney course taught by the UNSW Business School in School of Marketing. This page brings together its handbook details and what UNSW students say about it.
Review data updated 2026-10-24.
Chinese title: 市场研究
Type: Undergraduate course
Credit points: 6
Subject area: School of Marketing
Faculty: UNSW Business School
Level: Undergraduate Level 2
Handbook year: 2026
The aim of the course is to introduce you to a) the tools of basic marketing research, b) learn when to apply them and c) provide a managerial interpretation of your findings. In addition to the lectures, a core feature includes the undertaking of a project that spans most of the semester.
MARK2052 has 11 scored reviews: overall 3.6/5 · usefulness 3.0 (all out of 5; higher difficulty means harder).
Sources: 3 StudentVIP reviews (average 3.0 stars); 8 Reddit comments that an AI model judged to be reviewing this course (average would-recommend 3.9/5).
On Reddit: "I've done 2052, it's quite straightforward as long as you stay on track with lectures. LiC from when I did it (Rahul) was awesome and tutors were pretty knowledgeable as well. The 'final' is an exam in week 10 + a group project due at the end of week 10. I haven't done 2051 so I…"
On Reddit: "MARK2051 is pretty easy. Only 4 quizzes and group report. MARK2052 is not too bad either. 2 practicum/exams, a quiz and group report. Both don’t have any essay writing, more like group work which splits up small sections. Exams/quizzes are multiple choice and short answers."
The course panel on UNSW Wall shows every review and discussion in full.
Q: Is MARK2052 worth taking?
A: Averaged over 11 reviews: usefulness 3.0/5, overall 3.6/5.
Q: Which faculty teaches MARK2052, and when is it offered?
A: MARK2052 is taught by the UNSW Business School. Check the official handbook for the current year.
UNSW Wall is an independent student community and is not affiliated with UNSW Sydney.