ZBUS3208 是新南威尔士大学(UNSW Sydney,UNSW)的一门课,开设在UNSW Canberra,属于 UC School of Business 领域。这一页汇总它的课程目录信息和新南学生留下的评价。
中文课名:市场营销与传播
课程类型:Undergraduate course
学分:6
课程领域:UC School of Business
所属学院:UNSW Canberra
层级:Undergraduate Level 3
目录年份:2026
This course presents an introduction to communications and marketing concepts relevant to various organisations, but with a focus on the Defence/ Security context. The course will i) introduce a set of analytical techniques to understand stakeholders and other contextual elements, ii) present planning frameworks and methods, and iii) develop implementation approach that allow students to develop an understanding of marketing and communications.
还没有新南学生给 ZBUS3208 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
独立学生社区,与新南威尔士大学官方无隶属关系。